New Business Ventures And The Entrepreneur /
Roberts’ New Business Ventures and the Entrepreneur, 6e stands out as a text designed to guide tomorrow’s entrepreneurs down the difficult road ahead. Specifically, the Roberts team addresses the entrepreneur before, during and after the decision to create a new venture. Entrepreneurs need to realiz...
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Tác giả chính: | |
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Tác giả khác: | , , , |
Định dạng: | Sách |
Ngôn ngữ: | Vietnamese |
Được phát hành: |
American :
McGraw -Hill ,
2006
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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Tóm tắt: | Roberts’ New Business Ventures and the Entrepreneur, 6e stands out as a text designed to guide tomorrow’s entrepreneurs down the difficult road ahead. Specifically, the Roberts team addresses the entrepreneur before, during and after the decision to create a new venture. Entrepreneurs need to realize that they are assuming a managerial role- both in a product and people sense. New Business Ventures, 6e will leave students with the skills needed to grasp and implement the general managerial responsibilities required to be a successful entrepreneur. The text provides an innovative approach to teaching the core general management skills via the lens of the entrepreneur. The course upon which this book I based is now the new core required course in general management at Harvard Business School. |
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Mô tả vật lý: | 708tr. |
số ISBN: | 0073404977 |