Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases /

"Crafting and Executing Strategy" presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world str...

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Auteur principal: A. Thompson Arthur
Autres auteurs: E. Gamble John, J. Strickland III A
Format: Livre
Langue:Vietnamese
Publié: American : Mc Graw Hill Irwin , 2006
Édition:Tái bản lần thứ 15
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Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng