Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases /

"Crafting and Executing Strategy" presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world str...

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Bibliographic Details
Main Author: A. Thompson Arthur
Other Authors: E. Gamble John, J. Strickland III A
Format: Book
Language:Vietnamese
Published: American : Mc Graw Hill Irwin , 2006
Edition:Tái bản lần thứ 15
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Institutions: Thư viện Trường CĐ Kỹ Thuật Cao Thắng