K. Johansson Johny. (2006). Global Marketing: Foreign Entry, Local Marketing, and Global Management (McGraw-Hill/Irwin Series in Marketing). New York: Mc Graw Hill.
Citación estilo ChicagoK. Johansson Johny. Global Marketing: Foreign Entry, Local Marketing, and Global Management (McGraw-Hill/Irwin Series in Marketing). New York: Mc Graw Hill, 2006.
Cita MLAK. Johansson Johny. Global Marketing: Foreign Entry, Local Marketing, and Global Management (McGraw-Hill/Irwin Series in Marketing). New York: Mc Graw Hill, 2006.
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