M: Information Systems /

The visual impact of the magazine format will win students over quickly. They’ll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading. Baltzan and Phillips approach discusses various business initiatives first and how technology supports those initiativ...

Mô tả đầy đủ

Đã lưu trong:
Chi tiết về thư mục
Tác giả chính: Phillips Amy
Tác giả khác: Baltzan Paige
Định dạng: Sách
Ngôn ngữ:Vietnamese
Được phát hành: New York. : Mc Graw Hill Irwin , 2010
Những chủ đề:
Các nhãn: Thêm thẻ
Không có thẻ, Là người đầu tiên thẻ bản ghi này!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
LEADER 02281nam a2200265 a 4500
001 TVCDKTCT14602
003 Thư viện trường Cao đẳng Kỹ thuật Cao Thắng
005 20140616000000
008 140616
980 \ \ |a Thư viện Trường CĐ Kỹ Thuật Cao Thắng 
024 |a RG_1 #1 eb0 i1 
020 # # |a 0073376833 
041 0 # |a vie 
082 # # |a 005 /   |b P103G-i 
100 1 # |a Phillips Amy 
245 0 0 |a M: Information Systems /  |c Phillips Amy, Baltzan Paige 
260 # # |a New York. :  |b Mc Graw Hill Irwin ,  |c 2010 
300 # # |a 384tr. 
520 # # |a The visual impact of the magazine format will win students over quickly. They’ll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading. Baltzan and Phillips approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student’s level, and applies them using a hands-on approach to reinforce the concepts. M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization. 
520 # # |a The story behind M: 
520 # # |a We have heard over and over again that the modern learner has a completely new and different set of needs from a learning package. These new ‘digital natives’ have developed cognitive thinking patterns that are different from those of earlier generations of students. It’s important  
520 # # |a  Paige Baltzan, of the University of Denver. 
520 # # |a Amy Phillips is a professor in the Department of Information Technology and Electronic Commerce in the Daniels College of Business at the University of Denver. 
650 # 4 |a Information Systems 
700 0 # |a Baltzan Paige