Strategic Management: Text and Cases /
Strategic Management: Text and Cases, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepre...
Đã lưu trong:
Tác giả chính: | |
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Tác giả khác: | , |
Định dạng: | Sách |
Ngôn ngữ: | Vietnamese |
Được phát hành: |
American :
MC Graw Hill ,
2010
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Phiên bản: | Tái bản lần thứ 5 |
Những chủ đề: | |
Các nhãn: |
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Không có thẻ, Là người đầu tiên thẻ bản ghi này!
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Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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LEADER | 01733nam a2200253 a 4500 | ||
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003 | Thư viện trường Cao đẳng Kỹ thuật Cao Thắng | ||
005 | 20140618000000 | ||
008 | 140618 | ||
980 | \ | \ | |a Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
024 | |a RG_1 #1 eb0 i1 | ||
020 | # | # | |a 9780073530413 |
041 | 0 | # | |a vie |
082 | # | # | |a 658.4 / |b STR100T-g |
100 | 1 | # | |a Lumpkin G. T. |
245 | 0 | 0 | |a Strategic Management: Text and Cases / |c Lumpkin G. T., G.Dess Gregory, Eisner Alan B |
250 | # | # | |a Tái bản lần thứ 5 |
260 | # | # | |a American : |b MC Graw Hill , |c 2010 |
300 | # | # | |a 912tr. ; |c 27 cm |
520 | # | # | |a Strategic Management: Text and Cases, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This text’s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students. |
520 | # | # | |a The new case selections emphasize variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies. |
650 | # | 4 | |a Strategic planning |
700 | 0 | # | |a G.Dess Gregory |
700 | 0 | # | |a Eisner Alan B |