Strategy: Winning in the Marketplace: Core Concepts, Analytical Tools, Cases /

STRATEGY: Winning in the Marketplace is the newest offering from proven authors Thompson, Gamble, and Strickland. As in previous works, the authors' mainstream presentation includes the most recent research in strategy presented in a way that students can understand and apply to business cases...

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Detalhes bibliográficos
Autor principal: A. Thompson Arthur
Outros Autores: E.Gamble John
Formato: Livro
Idioma:Vietnamese
Publicado em: American : McGraw -Hill , 2006
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