McLeish, B. (2011). Successful marketing strategies for nonprofit organizations: Winning in the age of the elusive donor (2nd ed.). Hoboken, NJ: Wiley.
Citação norma ChicagoMcLeish, Barry. Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor. 2nd ed. Hoboken, NJ: Wiley, 2011.
Citação norma MLAMcLeish, Barry. Successful Marketing Strategies for Nonprofit Organizations: Winning in the Age of the Elusive Donor. 2nd ed. Hoboken, NJ: Wiley, 2011.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.