Strategic management process, content and implementation

This textbook provides concise yet thorough coverage of the subject. Going beyond the scope of other management texts, it takes practice into account as well as the academic literature, and gives full weight to the real-life problems of implementing strategy

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Hlavní autor: Macmillan, Hugh
Další autoři: Hugh Macmillan; Mahen Tampoe
Jazyk:Undetermined
English
Vydáno: Oxford,New York Oxford University Press 2000
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh