The a collection of readings

ions competing in today's rapidly changing technological markets are faced with the challenges of "dualism," that is, operating efficiently in the present while innovating effectively for the future. Managers and leaders within these organizations not only have to focus on current mar...

全面介紹

Đã lưu trong:
書目詳細資料
主要作者: Katz, Ralph
其他作者: edited by Ralph Katz
語言:Undetermined
English
出版: New York Oxford University Press 1997
主題:
標簽: 添加標簽
沒有標簽, 成為第一個標記此記錄!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
實物特徵
總結:ions competing in today's rapidly changing technological markets are faced with the challenges of "dualism," that is, operating efficiently in the present while innovating effectively for the future. Managers and leaders within these organizations not only have to focus on current market success and profitability, but must also introduce the next generation to technical advances and product or service attributes that will sustain and even augment their continuing global competitiveness. Designed for courses within business, engineering, and executive education programs, The Human Side of Managing Technological Innovation provides a variety of approaches and perspectives on issues critical to the effective leadership of technical professionals and crossfunctional teams throughout the innovation process
實物描述:xvii, 618 p.
Minh họa
24 cm
ISBN:0195096940
9780195096941