The

In a field dominated by anecdote and folklore, this landmark study integrates more than ten years of intensive research and modern theories of business and economics. The result is a comprehensive framework for understanding entrepreneurship that provides new and penetrating insights. Examining hund...

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Tác giả chính: Bhidé, Amar V.
Tác giả khác: Amar V. Bhidé
Ngôn ngữ:Undetermined
English
Được phát hành: New York Oxford University Press 2000
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Các nhãn: Thêm thẻ
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
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100 |a Bhidé, Amar V. 
245 4 |a The  
245 0 |c Amar V. Bhidé 
260 |a New York 
260 |b Oxford University Press 
260 |c 2000 
300 |a xx, 412 p. 
300 |c 24 cm 
520 |a In a field dominated by anecdote and folklore, this landmark study integrates more than ten years of intensive research and modern theories of business and economics. The result is a comprehensive framework for understanding entrepreneurship that provides new and penetrating insights. Examining hundreds of successful ventures, the author finds that the typical business has humble, improvised origins. Well-planned start-ups, backed by substantial venture capital, are exceptional. Entrepreneurs like Bill Gates and Sam Walton initially pursue small, uncertain opportunities, without much capital, market research, or breakthrough technologies. Coping with ambiguity and surprises, face-to-face selling, and making do with second-tier employees is more important than foresight, deal-making, or recruiting top-notch teams 
650 |a New business enterprises; Entrepreneurship 
700 |a Amar V. Bhidé 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh