Strategic management theory and application
Strategic Management: Theory and Application is an undergraduate student-focused text which provides an emphasis on skills development. The features provided throughout the book promote the development of critical thinking, analytical rigor and creativity skills. The text is structured to include a...
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| Tác giả chính: | |
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| Tác giả khác: | |
| Ngôn ngữ: | Undetermined English |
| Được phát hành: |
Oxford,New York
Oxford University Press
2008
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| Những chủ đề: | |
| Các nhãn: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| LEADER | 01834nam a2200289Ia 4500 | ||
|---|---|---|---|
| 001 | TVU_12384 | ||
| 008 | 210423s9999 xx 000 0 und d | ||
| 020 | |a 0199216460 | ||
| 020 | |a 9780199216468 | ||
| 041 | |a eng | ||
| 082 | |a 658.4012 | ||
| 082 | |b R418 | ||
| 100 | |a Haberberg, Adrian | ||
| 245 | 0 | |a Strategic management | |
| 245 | 0 | |b theory and application | |
| 245 | 0 | |c Adrian Haberberg, Alison Rieple | |
| 260 | |a Oxford,New York | ||
| 260 | |b Oxford University Press | ||
| 260 | |c 2008 | ||
| 300 | |a xxiv, 822 p. | ||
| 300 | |b col. ill. | ||
| 300 | |c 27 cm | ||
| 504 | |a Includes bibliographical references and index | ||
| 520 | |a Strategic Management: Theory and Application is an undergraduate student-focused text which provides an emphasis on skills development. The features provided throughout the book promote the development of critical thinking, analytical rigor and creativity skills. The text is structured to include a variety of learning features including real-life applications, four running cases, what can go wrong boxes, theoretical debates, using evidence, creative strategising, end-of-chapter cases and longer cases. These place emphasis on realism through recent, illustrative examples of what can go wrong with even the most well-conceived strategies as well as demonstrating the relevance of the theory to real-life practice. The balanced approach to theory and application summarises relevant economic, sociological and organization-theoretic concepts, without attempting to artificially force these into inappropriate theoretical 'boxes'. With a highly accessible writing style, this text it is an invaluable learning tool for all students in this area | ||
| 650 | |a Strategic planning | ||
| 700 | |a Adrian Haberberg; Alison Rieple | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh | ||