International management strategic opportunities and cultural challenges
McFarlin and Sweeney provide students with an accessible, application-oriented approach to international management, focusing on key challenges including motivation, leadership, and communication across cultural boundaries. The book gives students a global perspective on the process of hiring, train...
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Tác giả chính: | |
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Tác giả khác: | |
Ngôn ngữ: | Undetermined English |
Được phát hành: |
Boston
Houghton Mifflin Company
2006
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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LEADER | 01581nam a2200265Ia 4500 | ||
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001 | TVU_14434 | ||
008 | 210423s9999 xx 000 0 und d | ||
020 | |a 618519831 | ||
041 | |a eng | ||
082 | |a 658.049 | ||
082 | |b D200 | ||
100 | |a Dean B. McFarlin | ||
245 | 0 | |a International management | |
245 | 0 | |b strategic opportunities and cultural challenges | |
245 | 0 | |c Dean B. McFarlin, Paul D. Sweeney | |
260 | |a Boston | ||
260 | |b Houghton Mifflin Company | ||
260 | |c 2006 | ||
300 | |a 531 p., [4] p. of plates | ||
300 | |b ill., col. maps | ||
300 | |c 27 cm | ||
520 | |a McFarlin and Sweeney provide students with an accessible, application-oriented approach to international management, focusing on key challenges including motivation, leadership, and communication across cultural boundaries. The book gives students a global perspective on the process of hiring, training, and developing employees, as well as strategic decision making in relation to foreign markets. Questions, case studies, examples of creative problem solving, and testimonials from real-world managers operating in the international arena are just a few of the tactics McFarlin and Sweeney use to help students begin to think about applied theory on a global level. All chapters have been updated with recent articles from leading business sources and academic journals, and new case studies have been incorporated | ||
650 | |a International business enterprises --Management | ||
700 | |a Dean B. McFarlin; Paul D. Sweeney | ||
980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh |