Business to business marketing analysis & practice in a dynamic environment
Designed to prepare upper-level undergraduate and graduate business students for work in the exciting field of marketing, this text focuses on the basic principles of business marketing. Enlivened by interesting scenarios involving actual companies, people, and events within the business world, the...
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| Idioma: | Undetermined English |
| Publicado em: |
Mason, Ohio
South-Western/Thomas Learning
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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