Cita APA

Shimp, T. A., & Terrence A. Shimp. (2007). Integrated marketing communications in advertising and promotion. Mason, OH: Thomson/South-Western.

Chicago Style Citation

Shimp, Terrence A., i Terrence A. Shimp. Integrated Marketing Communications in Advertising and Promotion. Mason, OH: Thomson/South-Western, 2007.

Cita MLA

Shimp, Terrence A., i Terrence A. Shimp. Integrated Marketing Communications in Advertising and Promotion. Mason, OH: Thomson/South-Western, 2007.

Atenció: Aquestes cites poden no estar 100% correctes.