Integrated marketing communications in advertising and promotion
The seventh edition of Shimp's market-leading "Advertising, Promotion, and Other Aspects of Integrated Marketing Communications" fully integrates all aspects of marketing communication. While continuing to focus on the time honored IMC methods, the text has undergone a significant rev...
में बचाया:
| मुख्य लेखक: | |
|---|---|
| अन्य लेखक: | |
| भाषा: | Undetermined English |
| प्रकाशित: |
Mason, OH
Thomson/South-Western
2007
|
| विषय: | |
| टैग : |
टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
|---|