Encyclopedia of substance abuse prevention, treatment, & recovery

The Informed Student Guide to Marketing has been compiled by a team of recognized marketing experts to equip students with everything they need to know about marketing. The guide comprises an A-Z listing of over 400 entries, including coverage of the most recent conceptual developments in this rapid...

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Chi tiết về thư mục
Tác giả chính: Fisher, Gary L.
Tác giả khác: Gary L. Fisher; Nancy A. Roget
Ngôn ngữ:Undetermined
English
Được phát hành: Los Angeles SAGE 2009
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Các nhãn: Thêm thẻ
Không có thẻ, Là người đầu tiên thẻ bản ghi này!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
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020 |a 1412950848 
020 |a 9781412950848 
041 |a eng 
082 |a 362.2903 
082 |b G109 
100 |a Fisher, Gary L. 
245 0 |a Encyclopedia of substance abuse prevention, treatment, & recovery 
245 0 |c Gary L. Fisher, Nancy A. Roget 
260 |a Los Angeles 
260 |b SAGE 
260 |c 2009 
300 |a 2 v. (xxxiii, 1092 p.) 
300 |b ill. 
300 |c 29 cm 
520 |a The Informed Student Guide to Marketing has been compiled by a team of recognized marketing experts to equip students with everything they need to know about marketing. The guide comprises an A-Z listing of over 400 entries, including coverage of the most recent conceptual developments in this rapidly changing field: Accessible and concise, easy to read style Entries include the most up to date references Useful further reading section at the end, citing major works and journals Relevant to business and management students as well as those following marketing courses Each and every entry has been carefully devised to provide essential and relevant definitions of the core theories, approaches and jargon adopted by those in the profession and its academic studies. The Informed Student to Marketing provides an ideal 'first base' for first year undergraduates or those new to marketing studies, and an invaluable reference bible for those already familiar with the subject 
650 |a Substance abuse; Substance-Related Disorders 
700 |a Gary L. Fisher; Nancy A. Roget 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh