Fundamentals of managerial economics
The Eighth Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, algebra-based format. Its focus is on presenting th...
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Ngôn ngữ: | Undetermined English |
Được phát hành: |
Australia
South-Western/Cengage Learning
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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LEADER | 01565nam a2200253Ia 4500 | ||
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001 | TVU_15009 | ||
008 | 210423s9999 xx 000 0 und d | ||
020 | |a 0324360088 | ||
020 | |a 9780324172508 | ||
041 | |a eng | ||
082 | |a 338.5024658 | ||
082 | |b H313 | ||
100 | |a Hirschey, Mark | ||
245 | 0 | |a Fundamentals of managerial economics | |
245 | 0 | |c Mark Hirschey | |
260 | |a Australia | ||
260 | |b South-Western/Cengage Learning | ||
300 | |a 527 p. | ||
300 | |b ill. | ||
300 | |c 26 cm | ||
520 | |a The Eighth Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, algebra-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role economic analysis plays in that process are emphasized throughout. This revision is designed to maximize accessibility for a student audience with little or no background in economics or higher-level mathematics. The text focuses on the economics--not the mathematics--of the managerial decision process | ||
650 | |a Managerial economics | ||
700 | |a Mark Hirschey | ||
980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh |