Franchising
Franchising, 3e provides an overall evaluation of the world of franchising. First, students learn a comprehensive review of how to start and manage a franchising system Â- how to become a franchisor. In addition the book provides a look inside how the franchisee can chose and develop a single franch...
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| Langue: | Undetermined English |
| Publié: |
Mason, Ohio
Thomson Custom Pub.
2003
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| Résumé: | Franchising, 3e provides an overall evaluation of the world of franchising. First, students learn a comprehensive review of how to start and manage a franchising system Â- how to become a franchisor. In addition the book provides a look inside how the franchisee can chose and develop a single franchise unit. This book is an all-inclusive look at franchising and it helps anyone who wants to work in a franchising business |
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| Description matérielle: | 1 v. (various pagings) ill., forms 28 cm |
| ISBN: | 0759320217 9780759320215 |