Business principles and managementb

Business Principles and Management 11E has combined new technology information with the sound fundamental topics needed to manage and operate a successful business. Finance, marketing, communications, and human resources are just some of the topics explored in this new text. Profiles of business lea...

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Dettagli Bibliografici
Autore principale: Everard, Kenneth E.
Altri autori: Kenneth E. Everard; James L. Burrow
Lingua:Undetermined
English
Pubblicazione: Cincinnati Sout-western Pub. 1947
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Descrizione
Riassunto:Business Principles and Management 11E has combined new technology information with the sound fundamental topics needed to manage and operate a successful business. Finance, marketing, communications, and human resources are just some of the topics explored in this new text. Profiles of business leaders, challenges in the business world, and real-life scenarios are included in every chapter, bringing the world of business into your classroom. Sections on ethical and global issues make business relevant and interesting to students and readers.
Descrizione fisica:vi, 658 p.
ill.
23 cm
ISBN:0538697938
9780538697934