Business principles and managementb

Business Principles and Management 11E has combined new technology information with the sound fundamental topics needed to manage and operate a successful business. Finance, marketing, communications, and human resources are just some of the topics explored in this new text. Profiles of business lea...

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Detalhes bibliográficos
Autor principal: Everard, Kenneth E.
Outros Autores: Kenneth E. Everard; James L. Burrow
Idioma:Undetermined
English
Publicado em: Cincinnati Sout-western Pub. 1947
Assuntos:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Descrição
Resumo:Business Principles and Management 11E has combined new technology information with the sound fundamental topics needed to manage and operate a successful business. Finance, marketing, communications, and human resources are just some of the topics explored in this new text. Profiles of business leaders, challenges in the business world, and real-life scenarios are included in every chapter, bringing the world of business into your classroom. Sections on ethical and global issues make business relevant and interesting to students and readers.
Descrição Física:vi, 658 p.
ill.
23 cm
ISBN:0538697938
9780538697934