Information systems

The visual impact of the magazine format will win students over quickly. They'll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading. Baltzan and Phillips approach discusses various business initiatives first and how technology supports those init...

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Tác giả chính: Baltzan, Paige
Tác giả khác: Paige Baltzan; Amy Phillips
Ngôn ngữ:Undetermined
English
Được phát hành: New York McGraw-Hill/Irwin 2011
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
LEADER 01835nam a2200277Ia 4500
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020 |a 0073376833 
020 |a 9780073376837 
041 |a eng 
082 |a 658.4038011 
082 |b B103 
100 |a Baltzan, Paige 
245 0 |a Information systems 
245 0 |c Paige Baltzan, Amy Phillips 
260 |a New York 
260 |b McGraw-Hill/Irwin 
260 |c 2011 
300 |a xii, 369 p. 
300 |b chiefly col. ill. 
300 |c 25 cm 
504 |a Includes bibliographical references and index 
520 |a The visual impact of the magazine format will win students over quickly. They'll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading. Baltzan and Phillips approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student's level, and applies them using a hands-on approach to reinforce the concepts. M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization 
650 |a Information technology; Electronic commerce; Business 
700 |a Paige Baltzan; Amy Phillips 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh