Cita APA

Malhotra, N. K., & Naresh K. Malhotra. (2003). Marketing research: An applied orientation. Upper Saddle River, N.J: Prentice Hall.

Chicago Style Citation

Malhotra, Naresh K., i Naresh K. Malhotra. Marketing Research: An Applied Orientation. Upper Saddle River, N.J: Prentice Hall, 2003.

Cita MLA

Malhotra, Naresh K., i Naresh K. Malhotra. Marketing Research: An Applied Orientation. Upper Saddle River, N.J: Prentice Hall, 2003.