APA Citatie

William, D. P., Jr., & William D. Perreault; Jr.; Joseph P. Cannon; E. Jerome McCarthy. (2010). Essentials of marketing: A marketing strategy planning approach. New York: McGraw-Hill/Irwin.

Chicago Style citaat

William, D. Perreault, Jr., en William D. Perreault; Jr.; Joseph P. Cannon; E. Jerome McCarthy. Essentials of Marketing: A Marketing Strategy Planning Approach. New York: McGraw-Hill/Irwin, 2010.

MLA citatie

William, D. Perreault, Jr., en William D. Perreault; Jr.; Joseph P. Cannon; E. Jerome McCarthy. Essentials of Marketing: A Marketing Strategy Planning Approach. New York: McGraw-Hill/Irwin, 2010.