एपीए उद्धरण

Arens, W. F., & William F. Arens; Michael F. Weigold; Christian Arens. (2009). Contemporary advertising. Boston: McGraw-Hill Irwin.

शिकागो स्टाइल उद्धरण

Arens, William F., और William F. Arens; Michael F. Weigold; Christian Arens. Contemporary Advertising. Boston: McGraw-Hill Irwin, 2009.

एमएलए उद्धरण

Arens, William F., और William F. Arens; Michael F. Weigold; Christian Arens. Contemporary Advertising. Boston: McGraw-Hill Irwin, 2009.