Schultz, M., & Mike Schultz; John Doerr; and Lee W. Frederiksen. (2013). Professional services marketing: How the best firms build premier brands, thriving lead generation engines, and cultures of business development success. Hoboken, New Jersey: John Wiley & Sons, Inc.
Chicago ZitierstilSchultz, Mike, und Mike Schultz; John Doerr; and Lee W. Frederiksen. Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success. Hoboken, New Jersey: John Wiley & Sons, Inc, 2013.
MLA ZitierstilSchultz, Mike, und Mike Schultz; John Doerr; and Lee W. Frederiksen. Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success. Hoboken, New Jersey: John Wiley & Sons, Inc, 2013.