Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success

A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms. The book, now in its Second Edition, covers five key areas that are critic...

全面介绍

Đã lưu trong:
书目详细资料
主要作者: Schultz, Mike
其他作者: Mike Schultz; John Doerr; and Lee W. Frederiksen
语言:Undetermined
English
出版: Hoboken, New Jersey John Wiley & Sons, Inc. 2013
主题:
标签: 添加标签
没有标签, 成为第一个标记此记录!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh