Irrational persistence seven secrets that turned a bankrupt startup into a
Irrational Persistence tells the story of Garden Fresh Gourmet, and how two entrepreneurs turned a million-dollar debt to a 100-million-dollar annual revenue. Woody Allen famously said that 80 percent of success is just showing up; but any entrepreneur can tell you that it's the other 20 percen...
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| Language: | Undetermined English |
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Hoboken, New Jersey
Wiley
2016
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| Institutions: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| Summary: | Irrational Persistence tells the story of Garden Fresh Gourmet, and how two entrepreneurs turned a million-dollar debt to a 100-million-dollar annual revenue. Woody Allen famously said that 80 percent of success is just showing up; but any entrepreneur can tell you that it's the other 20 percent that's key. The founders of Garden Fresh took that old saying to heart, building so many strategic advantages into their products and business that their 'sales' team didn't have to do any selling—they simply had to show up. In this book, you'll find out what kind of legwork goes into building a mega-success product, and the strategies, methods, and just plain stubbornness that helped two guys from Detroit build a market leader |
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| Physical Description: | xviii, 170 p. 24 cm |
| ISBN: | 1119240085 9781119240082 |