Sachs, J., & Jonah Sachs. Winning the story wars: Why those who tell--and live--the best stories will rule the future. Boston, Mass: Harvard Business Review Press.

Sachs, Jonah, و Jonah Sachs. Winning the Story Wars: Why Those Who Tell--and Live--the Best Stories Will Rule the Future. Boston, Mass: Harvard Business Review Press.

Sachs, Jonah, و Jonah Sachs. Winning the Story Wars: Why Those Who Tell--and Live--the Best Stories Will Rule the Future. Boston, Mass: Harvard Business Review Press.