Citace podle APA

Kim, W. C., & W. Chan Kim and Renée Mauborgne. (2017). Red Ocean Traps: The Mental Models that Undermine Market-Creating Strategies. Boston, Massachusetts: Harvard Business Review Press.

Styl Chicago

Kim, W. Chan, a W. Chan Kim and Renée Mauborgne. Red Ocean Traps: The Mental Models That Undermine Market-Creating Strategies. Boston, Massachusetts: Harvard Business Review Press, 2017.

Citace podle MLA

Kim, W. Chan, a W. Chan Kim and Renée Mauborgne. Red Ocean Traps: The Mental Models That Undermine Market-Creating Strategies. Boston, Massachusetts: Harvard Business Review Press, 2017.

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