The how visionaries create products, innovate with new ventures, and disrupt markets

The Lean Entrepreneur, Second Edition banishes the "Myth of the Visionary" and shows you how you can implement proven, actionable techniques to create products and disrupt existing markets on your way to entrepreneurial success. The follow-up to the New York Times bestseller, this great gu...

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Detalhes bibliográficos
Autor principal: Cooper, Brant
Outros Autores: Brant Cooper and Patrick Vlaskovits
Idioma:Undetermined
English
Publicado em: Hoboken, N.J. Wiley
Assuntos:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Descrição
Resumo:The Lean Entrepreneur, Second Edition banishes the "Myth of the Visionary" and shows you how you can implement proven, actionable techniques to create products and disrupt existing markets on your way to entrepreneurial success. The follow-up to the New York Times bestseller, this great guide combines the concepts of customer insight, rapid experimentation, and actionable data from the Lean Startup methodology to allow individuals, teams, or even entire companies to solve problems, create value, and ramp up their vision quickly and efficiently
Descrição Física:xxiii, 256 p.
col. ill.
20 x 25 cm
ISBN:1119095034
9781119095033