Smart business what Alibaba's success reveals about the future of strategy

Ming Zeng, the former Chief of Staff and strategy adviser to Alibaba Group's founder Jack Ma, explains how the latest technological developments, such as artificial intelligence, machine learning, the mobile internet, and cloud computing are redefining how value is created. Written especially f...

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Detalhes bibliográficos
Autor principal: Zeng, Ming
Outros Autores: by Ming Zeng
Idioma:Undetermined
English
Publicado em: Boston, Massachusetts Harvard Business Review Press 2018
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Descrição
Resumo:Ming Zeng, the former Chief of Staff and strategy adviser to Alibaba Group's founder Jack Ma, explains how the latest technological developments, such as artificial intelligence, machine learning, the mobile internet, and cloud computing are redefining how value is created. Written especially for those outside the technology industry or the startup arena, this book introduces a simple, overarching framework to guide strategy formulation and execution in this data-rich and highly interactive environment
Descrição Física:x, 296 p.
24 cm
Bibliografia:Includes bibliographical references (pages 262-277) and index
ISBN:1633693295
9781633693296