Small business management an entrepreneurial emphasis

For more than three decades, Small Business Management has been the most widely used text in its field.The authors diverse academic backgrounds in management, marketing and finance have enabled them to provide well-balanced coverage of small business issues. The text continues to be praised for its...

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Dades bibliogràfiques
Altres autors: Justin G. Longenecker
Idioma:Undetermined
English
Publicat: Mason, Ohio Thomson South-Western 2006
Matèries:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Descripció
Sumari:For more than three decades, Small Business Management has been the most widely used text in its field.The authors diverse academic backgrounds in management, marketing and finance have enabled them to provide well-balanced coverage of small business issues. The text continues to be praised for its balanced presentation of current theories and practice related to starting and managing small business firms.
Descripció física:530 p.
ill.
28 cm
ISBN:0324323395
9780324323399