The Role of Servicescape and Social Interaction Towards the Experience of Customers and Employees in the Café Setting. A Study in Vietnam
Chapter 1.Introduction; Chapter 2.Experiential marketing and service experience; Chapter 3.Service environment; ...
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| Glavni autor: | Tran Xuan Quynh |
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| Jezik: | eng |
| Online pristup: | https://dlib.udn.vn/module/chi-tiet-sach?RecordID=3011 |
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| Thư viện lưu trữ: | Trung tâm Công nghệ thông tin và Học liệu số, Đại học Đà Nẵng |
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