Marketing management millenium edition

These three developments—globalization, technological advances, and deregulation—spell endless opportunities. But what is marketing and what does it have to do with these issues?

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Bibliographic Details
Main Author: Philip Kotler
Language:eng
Published: Pearson Custom Publishing 2024
Online Access:https://opac.tvu.edu.vn/pages/opac/wpid-detailbib-id-46721.html
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Institutions: Trung tâm Học liệu – Phát triển Dạy và Học, Trường Đại học Trà Vinh