An Investigation Into Linguistic Features In Advertising Slogans Of Cosmetic Products In English And Vietnamese

This thesis was to study the lexical, syntactic and stylistic features of cosmetic advertising slogans in English and Vietnamese. The descriptive and contrastive methods were used in combinations with the qualitative and quantitative approach. The findings of this study were presented based on a col...

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Bibliografische gegevens
Hoofdauteur: Lê Lê Lộc Uyển
Andere auteurs: PGS.TS. Phan Văn Hòa
Formaat: Thesis
Taal:English
Gepubliceerd in: Trường Đại học Ngoại ngữ, Đại học Đà Nẵng 2025
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Online toegang:https://data.ufl.udn.vn/handle/UFL/1309
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Thư viện lưu trữ: Trường Đại học Ngoại ngữ - Đại học Đà Nẵng