A discourse analysis of advertisements in terms of persuasion strategies in english and vietnamese

This is a discourse analysis of advertisements in terms of persuasion strategies in English and Vietnamese. The data for analysis in this thesis are 260 samples of advertisements (130 in English and 130 in Vietnamese) which contain persuasive strategies and are posted on the internet by companies, o...

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Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Μορφή: Thesis
Γλώσσα:English
Έκδοση: Trường Đại học Ngoại ngữ, Đại học Đà Nẵng 2025
Θέματα:
Διαθέσιμο Online:https://data.ufl.udn.vn/handle/UFL/1482
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Thư viện lưu trữ: Trường Đại học Ngoại ngữ - Đại học Đà Nẵng