A discourse analysis of advertisements in terms of persuasion strategies in english and vietnamese

This is a discourse analysis of advertisements in terms of persuasion strategies in English and Vietnamese. The data for analysis in this thesis are 260 samples of advertisements (130 in English and 130 in Vietnamese) which contain persuasive strategies and are posted on the internet by companies, o...

תיאור מלא

שמור ב:
מידע ביבליוגרפי
פורמט: Luận văn
שפה:English
יצא לאור: Trường Đại học Ngoại ngữ, Đại học Đà Nẵng 2025
נושאים:
גישה מקוונת:https://data.ufl.udn.vn/handle/UFL/1482
תגים: הוספת תג
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Thư viện lưu trữ: Trường Đại học Ngoại ngữ - Đại học Đà Nẵng