A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE

The study is to find out the syntactic and pragmatic features of collocations used in advertising hair care products in English and Vietnamese to point out the similarities and differences between them. Some suggestions in the way of forming collocations will be made based on the analysis of the fin...

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Daljnji autori: Assoc. Prof. Dr. TRƯƠNG VIÊN
Format: Bài viết
Jezik:Vietnamese
Izdano: Trường Đại học Ngoại ngữ, Đại học Đà Nẵng 2025
Online pristup:https://data.ufl.udn.vn/handle/UFL/1730
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spelling oai:data.ufl.udn.vn:UFL-17302025-03-19T04:02:49Z A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE LVTHSI2010-8220201- 200 Assoc. Prof. Dr. TRƯƠNG VIÊN The study is to find out the syntactic and pragmatic features of collocations used in advertising hair care products in English and Vietnamese to point out the similarities and differences between them. Some suggestions in the way of forming collocations will be made based on the analysis of the findings so as to help the English learners with their collocation using. This study also focuses on the influence of using collocations in advertising on such factors as gender (male or female), and ages (young or old people). 2025-03-19T04:02:44Z 2025-03-19T04:02:44Z 2011-05-05 Working Paper https://data.ufl.udn.vn/handle/UFL/1730 vi application/msword Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
institution Trường Đại học Ngoại ngữ - Đại học Đà Nẵng
collection DSpace
language Vietnamese
description The study is to find out the syntactic and pragmatic features of collocations used in advertising hair care products in English and Vietnamese to point out the similarities and differences between them. Some suggestions in the way of forming collocations will be made based on the analysis of the findings so as to help the English learners with their collocation using. This study also focuses on the influence of using collocations in advertising on such factors as gender (male or female), and ages (young or old people).
author2 Assoc. Prof. Dr. TRƯƠNG VIÊN
author_facet Assoc. Prof. Dr. TRƯƠNG VIÊN
format Working Paper
title A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE
spellingShingle A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE
title_short A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE
title_full A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE
title_fullStr A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE
title_full_unstemmed A STUDY ON THE PRAGMATIC FEATURES OF COLLOCATION USED IN ADVERTISING HAIR CARE PRODUCTS IN ENGLISH AND VIETNAMESE
title_sort study on the pragmatic features of collocation used in advertising hair care products in english and vietnamese
publisher Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
publishDate 2025
url https://data.ufl.udn.vn/handle/UFL/1730
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