Marketing Strategy: A Decision-Focused Approach (8E)

pp: 385

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Bibliographic Details
Main Authors: Orville, C. Walker, JR., John, W. Mullins
Format: Book
Language:English
Published: McGraw-Hill Education 2024
Subjects:
Online Access:https://elib.vku.udn.vn/handle/123456789/4073
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Institutions: Trường Đại học Công nghệ Thông tin và Truyền thông Việt Hàn - Đại học Đà Nẵng
id oai:elib.vku.udn.vn:123456789-4073
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spelling oai:elib.vku.udn.vn:123456789-40732024-08-27T13:21:03Z Marketing Strategy: A Decision-Focused Approach (8E) Orville, C. Walker, JR. John, W. Mullins Marketing Strategy pp: 385 2024-08-15T23:16:43Z 2024-08-15T23:16:43Z 2013 Book 978-0-07-802894-6 https://elib.vku.udn.vn/handle/123456789/4073 en application/pdf McGraw-Hill Education
institution Trường Đại học Công nghệ Thông tin và Truyền thông Việt Hàn - Đại học Đà Nẵng
collection DSpace
language English
topic Marketing Strategy
spellingShingle Marketing Strategy
Orville, C. Walker, JR.
John, W. Mullins
Marketing Strategy: A Decision-Focused Approach (8E)
description pp: 385
format Book
author Orville, C. Walker, JR.
John, W. Mullins
author_facet Orville, C. Walker, JR.
John, W. Mullins
author_sort Orville, C. Walker, JR.
title Marketing Strategy: A Decision-Focused Approach (8E)
title_short Marketing Strategy: A Decision-Focused Approach (8E)
title_full Marketing Strategy: A Decision-Focused Approach (8E)
title_fullStr Marketing Strategy: A Decision-Focused Approach (8E)
title_full_unstemmed Marketing Strategy: A Decision-Focused Approach (8E)
title_sort marketing strategy: a decision-focused approach (8e)
publisher McGraw-Hill Education
publishDate 2024
url https://elib.vku.udn.vn/handle/123456789/4073
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