Marketing Strategy: A Decision-Focused Approach (8E)
pp: 385
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| Format: | Book |
| Language: | English |
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McGraw-Hill Education
2024
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| Online Access: | https://elib.vku.udn.vn/handle/123456789/4073 |
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| Institutions: | Trường Đại học Công nghệ Thông tin và Truyền thông Việt Hàn - Đại học Đà Nẵng |
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oai:elib.vku.udn.vn:123456789-40732024-08-27T13:21:03Z Marketing Strategy: A Decision-Focused Approach (8E) Orville, C. Walker, JR. John, W. Mullins Marketing Strategy pp: 385 2024-08-15T23:16:43Z 2024-08-15T23:16:43Z 2013 Book 978-0-07-802894-6 https://elib.vku.udn.vn/handle/123456789/4073 en application/pdf McGraw-Hill Education |
| institution |
Trường Đại học Công nghệ Thông tin và Truyền thông Việt Hàn - Đại học Đà Nẵng |
| collection |
DSpace |
| language |
English |
| topic |
Marketing Strategy |
| spellingShingle |
Marketing Strategy Orville, C. Walker, JR. John, W. Mullins Marketing Strategy: A Decision-Focused Approach (8E) |
| description |
pp: 385 |
| format |
Book |
| author |
Orville, C. Walker, JR. John, W. Mullins |
| author_facet |
Orville, C. Walker, JR. John, W. Mullins |
| author_sort |
Orville, C. Walker, JR. |
| title |
Marketing Strategy: A Decision-Focused Approach (8E) |
| title_short |
Marketing Strategy: A Decision-Focused Approach (8E) |
| title_full |
Marketing Strategy: A Decision-Focused Approach (8E) |
| title_fullStr |
Marketing Strategy: A Decision-Focused Approach (8E) |
| title_full_unstemmed |
Marketing Strategy: A Decision-Focused Approach (8E) |
| title_sort |
marketing strategy: a decision-focused approach (8e) |
| publisher |
McGraw-Hill Education |
| publishDate |
2024 |
| url |
https://elib.vku.udn.vn/handle/123456789/4073 |
| _version_ |
1849202614848192512 |