Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam

Host-tourist interaction is a core attraction of ethnic tourism. Yet both parties may confront challenges in such interactions because of different cultural backgrounds. This study aims to investigate host-tourist interaction issues in Vietnam’s Central Highlands by adopting a qualitative approach w...

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Những tác giả chính: Nguyễn, Thị Thanh Kiều (Calla), Laurie, Murphy, Tingzhen, Chen, Philip L. Pearce
Định dạng: Journal article
Ngôn ngữ:English
Được phát hành: Taylor & Francis Group 2023
Những chủ đề:
Truy cập trực tuyến:https://scholar.dlu.edu.vn/handle/123456789/3045
https://doi.org/10.1080/1743873X.2023.2259512
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Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt
id oai:scholar.dlu.edu.vn:123456789-3045
record_format dspace
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Host-tourist interaction
physical settings and content
difficulties
interaction quality
Central Highlands
Vietnam
spellingShingle Host-tourist interaction
physical settings and content
difficulties
interaction quality
Central Highlands
Vietnam
Nguyễn, Thị Thanh Kiều (Calla)
Laurie, Murphy
Tingzhen, Chen
Philip L. Pearce
Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam
description Host-tourist interaction is a core attraction of ethnic tourism. Yet both parties may confront challenges in such interactions because of different cultural backgrounds. This study aims to investigate host-tourist interaction issues in Vietnam’s Central Highlands by adopting a qualitative approach wherein 31 semi-structured interviews were conducted with villagers. Results find that villagers interacted with domestic tourists mostly in private houses, tourist attractions and facilities, and on tours. In such settings, the content of interactions varied from low to high intensity. Derived from the Coordinated Management of Meaning (CMM) theory [Pearce, W. B., & Cronen,V. E. (1980). Communication action and meaning. Praeger], verbal(language) and non-verbal behaviour and cultural patterns were the greatest interaction difficulties. While interaction difficulties occurred across different settings, higher intensity interactions resulted in more positive outcomes. This study enriches the existing knowledge on interaction between ethnic hosts and domestic tourists in the intra-national context. The interpretive theoretical and methodological utility of CMM provided insight into interaction difficulties, and opportunities to facilitate positive interactions in ethnic tourism development. Further implications for villagers, tourists, local policymakers, and tour operators were suggested to build long-term sustainability of the host-tourist relationship in the Central Highlands.
format Journal article
author Nguyễn, Thị Thanh Kiều (Calla)
Laurie, Murphy
Tingzhen, Chen
Philip L. Pearce
author_facet Nguyễn, Thị Thanh Kiều (Calla)
Laurie, Murphy
Tingzhen, Chen
Philip L. Pearce
author_sort Nguyễn, Thị Thanh Kiều (Calla)
title Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam
title_short Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam
title_full Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam
title_fullStr Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam
title_full_unstemmed Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam
title_sort let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the central highlands, vietnam
publisher Taylor & Francis Group
publishDate 2023
url https://scholar.dlu.edu.vn/handle/123456789/3045
https://doi.org/10.1080/1743873X.2023.2259512
_version_ 1779438014969151488
spelling oai:scholar.dlu.edu.vn:123456789-30452023-10-05T02:48:32Z Let’s listen: the voices of ethnic villagers in identifying host-tourist interaction issues in the Central Highlands, Vietnam Nguyễn, Thị Thanh Kiều (Calla) Laurie, Murphy Tingzhen, Chen Philip L. Pearce Host-tourist interaction physical settings and content difficulties interaction quality Central Highlands Vietnam Host-tourist interaction is a core attraction of ethnic tourism. Yet both parties may confront challenges in such interactions because of different cultural backgrounds. This study aims to investigate host-tourist interaction issues in Vietnam’s Central Highlands by adopting a qualitative approach wherein 31 semi-structured interviews were conducted with villagers. Results find that villagers interacted with domestic tourists mostly in private houses, tourist attractions and facilities, and on tours. In such settings, the content of interactions varied from low to high intensity. Derived from the Coordinated Management of Meaning (CMM) theory [Pearce, W. B., & Cronen,V. E. (1980). Communication action and meaning. Praeger], verbal(language) and non-verbal behaviour and cultural patterns were the greatest interaction difficulties. While interaction difficulties occurred across different settings, higher intensity interactions resulted in more positive outcomes. This study enriches the existing knowledge on interaction between ethnic hosts and domestic tourists in the intra-national context. The interpretive theoretical and methodological utility of CMM provided insight into interaction difficulties, and opportunities to facilitate positive interactions in ethnic tourism development. 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