Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018
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Định dạng: | Sách |
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Springer International Publishing
2020
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Truy cập trực tuyến: | http://doi.org/10.1007/978-3-319-66023-3 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/100873 |
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oai:scholar.dlu.edu.vn:DLU123456789-1008732023-10-06T20:53:04Z Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018 Krey, Nina Rossi, Patricia Business and Management Customer Relationship Management Online Marketing Big Data 2020-09-11T09:46:36Z 2020-09-11T09:46:36Z 2018 Book 978-3-319-66022-6 978-3-319-66023-3 http://doi.org/10.1007/978-3-319-66023-3 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/100873 en Developments in Marketing Science: Proceedings of the Academy of Marketing Science Academy of Marketing Science application/pdf Springer International Publishing |
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Thư viện Trường Đại học Đà Lạt |
collection |
Thư viện số |
language |
English |
topic |
Business and Management Customer Relationship Management Online Marketing Big Data |
spellingShingle |
Business and Management Customer Relationship Management Online Marketing Big Data Krey, Nina Rossi, Patricia Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018 |
format |
Book |
author |
Krey, Nina Rossi, Patricia |
author_facet |
Krey, Nina Rossi, Patricia |
author_sort |
Krey, Nina |
title |
Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018 |
title_short |
Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018 |
title_full |
Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018 |
title_fullStr |
Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018 |
title_full_unstemmed |
Back to the Future: Using Marketing Basics to Provide Customer Value. 1st ed. 2018 |
title_sort |
back to the future: using marketing basics to provide customer value. 1st ed. 2018 |
publisher |
Springer International Publishing |
publishDate |
2020 |
url |
http://doi.org/10.1007/978-3-319-66023-3 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/100873 |
_version_ |
1819787926252290048 |