THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT
This study seeks to examine the gap between what farmers want and what they actually receive from their downstream buyers in Dalat – Vietnam. The sample consisted of 206 chrysanthemum and rose farmers in Dalat and reports on their exchange transactions with their most preferred and second most prefe...
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Trường Đại học Đà Lạt
2023
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| Truy cập trực tuyến: | https://tckh.dlu.edu.vn/index.php/tckhdhdl/article/view/79 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/114218 |
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oai:scholar.dlu.edu.vn:DLU123456789-1142182023-10-27T14:43:33Z THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT Lê, Như Bích Nguyễn, Thị Tươi Peter, J Batt This study seeks to examine the gap between what farmers want and what they actually receive from their downstream buyers in Dalat – Vietnam. The sample consisted of 206 chrysanthemum and rose farmers in Dalat and reports on their exchange transactions with their most preferred and second most preferred buyer. Both social and economic criteria are identified as influencing the farmers’ choice of downstream buyer, reinforcing the importance of relational marketing in the transitional economies as a means of risk mitigation. 2023-03-04T08:23:04Z 2023-03-04T08:23:04Z 2016 Article 0866-787X https://tckh.dlu.edu.vn/index.php/tckhdhdl/article/view/79 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/114218 10.37569/DalatUniversity.6.3.79(2016) en Tạp chí Khoa học Đại học Đà Lạt, Tập 6, Số 3; tr. 345-355 application/pdf Trường Đại học Đà Lạt |
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English |
| description |
This study seeks to examine the gap between what farmers want and what they actually receive from their downstream buyers in Dalat – Vietnam. The sample consisted of 206 chrysanthemum and rose farmers in Dalat and reports on their exchange transactions with their most preferred and second most preferred buyer. Both social and economic criteria are identified as influencing the farmers’ choice of downstream buyer, reinforcing the importance of relational marketing in the transitional economies as a means of risk mitigation. |
| format |
Article |
| author |
Lê, Như Bích Nguyễn, Thị Tươi Peter, J Batt |
| spellingShingle |
Lê, Như Bích Nguyễn, Thị Tươi Peter, J Batt THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT |
| author_facet |
Lê, Như Bích Nguyễn, Thị Tươi Peter, J Batt |
| author_sort |
Lê, Như Bích |
| title |
THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT |
| title_short |
THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT |
| title_full |
THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT |
| title_fullStr |
THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT |
| title_full_unstemmed |
THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT |
| title_sort |
extent to which downstream buyers are able to fulfil flower farmers needs in dalat |
| publisher |
Trường Đại học Đà Lạt |
| publishDate |
2023 |
| url |
https://tckh.dlu.edu.vn/index.php/tckhdhdl/article/view/79 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/114218 |
| _version_ |
1781718754473803776 |