Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam

This study examines cross-functional knowledge sharing at the interface between marketing and accounting departments within business organizations. It develops a coopetition model to examine the effects of contingent variables including cross-functional competition and organizational innovativeness...

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Những tác giả chính: Nguyen, Phong Nguyen, Doan, Ngoc Que, Nguyen, Dung Hai
Định dạng: Bài viết
Ngôn ngữ:English
Được phát hành: University of Economics Ho Chi Minh City 2023
Truy cập trực tuyến:http://jabes.ueh.edu.vn/Home/SearchArticle?article_Id=7627dc38-8bea-41c7-9da5-5e6d6a8abf4d
http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/115509
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Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt
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spelling oai:scholar.dlu.edu.vn:DLU123456789-1155092023-03-08T03:56:36Z Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam Nguyen, Phong Nguyen Doan, Ngoc Que Nguyen, Dung Hai This study examines cross-functional knowledge sharing at the interface between marketing and accounting departments within business organizations. It develops a coopetition model to examine the effects of contingent variables including cross-functional competition and organizational innovativeness on the coordination–sharing–performance (C–S–P) link. The results obtained from a survey of 178 large firms in Vietnam demonstrate that except formalization all coordination mechanisms including lateral relations, informal networking, and shared visions have positive influences on the knowledge sharing at the interface between marketing and accounting departments. Moreover, competition between these moderates the effects of both lateral relations and informal networking on the extent of knowledge sharing between the marketing and accounting departments (MAKS). Finally, this study finds that organizational innovativeness partially mediates the MAKS–performance link, emphasizing the role of innovation in transforming knowledge to performance. 2023-03-08T03:56:36Z 2023-03-08T03:56:36Z 2016 Article 2615-9112 http://jabes.ueh.edu.vn/Home/SearchArticle?article_Id=7627dc38-8bea-41c7-9da5-5e6d6a8abf4d http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/115509 10.24311/jabes/2016.23.4.02 en Journal of Asian Business and Economic Studies, Volume 23, Issue 04; p. 138-159 application/pdf University of Economics Ho Chi Minh City
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
description This study examines cross-functional knowledge sharing at the interface between marketing and accounting departments within business organizations. It develops a coopetition model to examine the effects of contingent variables including cross-functional competition and organizational innovativeness on the coordination–sharing–performance (C–S–P) link. The results obtained from a survey of 178 large firms in Vietnam demonstrate that except formalization all coordination mechanisms including lateral relations, informal networking, and shared visions have positive influences on the knowledge sharing at the interface between marketing and accounting departments. Moreover, competition between these moderates the effects of both lateral relations and informal networking on the extent of knowledge sharing between the marketing and accounting departments (MAKS). Finally, this study finds that organizational innovativeness partially mediates the MAKS–performance link, emphasizing the role of innovation in transforming knowledge to performance.
format Article
author Nguyen, Phong Nguyen
Doan, Ngoc Que
Nguyen, Dung Hai
spellingShingle Nguyen, Phong Nguyen
Doan, Ngoc Que
Nguyen, Dung Hai
Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam
author_facet Nguyen, Phong Nguyen
Doan, Ngoc Que
Nguyen, Dung Hai
author_sort Nguyen, Phong Nguyen
title Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam
title_short Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam
title_full Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam
title_fullStr Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam
title_full_unstemmed Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam
title_sort knowledge sharing between marketing and accounting from a coopetitive perspective: empirical evidence from vietnam
publisher University of Economics Ho Chi Minh City
publishDate 2023
url http://jabes.ueh.edu.vn/Home/SearchArticle?article_Id=7627dc38-8bea-41c7-9da5-5e6d6a8abf4d
http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/115509
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