Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam
This study examines cross-functional knowledge sharing at the interface between marketing and accounting departments within business organizations. It develops a coopetition model to examine the effects of contingent variables including cross-functional competition and organizational innovativeness...
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University of Economics Ho Chi Minh City
2023
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oai:scholar.dlu.edu.vn:DLU123456789-1155092023-03-08T03:56:36Z Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam Nguyen, Phong Nguyen Doan, Ngoc Que Nguyen, Dung Hai This study examines cross-functional knowledge sharing at the interface between marketing and accounting departments within business organizations. It develops a coopetition model to examine the effects of contingent variables including cross-functional competition and organizational innovativeness on the coordination–sharing–performance (C–S–P) link. The results obtained from a survey of 178 large firms in Vietnam demonstrate that except formalization all coordination mechanisms including lateral relations, informal networking, and shared visions have positive influences on the knowledge sharing at the interface between marketing and accounting departments. Moreover, competition between these moderates the effects of both lateral relations and informal networking on the extent of knowledge sharing between the marketing and accounting departments (MAKS). Finally, this study finds that organizational innovativeness partially mediates the MAKS–performance link, emphasizing the role of innovation in transforming knowledge to performance. 2023-03-08T03:56:36Z 2023-03-08T03:56:36Z 2016 Article 2615-9112 http://jabes.ueh.edu.vn/Home/SearchArticle?article_Id=7627dc38-8bea-41c7-9da5-5e6d6a8abf4d http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/115509 10.24311/jabes/2016.23.4.02 en Journal of Asian Business and Economic Studies, Volume 23, Issue 04; p. 138-159 application/pdf University of Economics Ho Chi Minh City |
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Thư viện Trường Đại học Đà Lạt |
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Thư viện số |
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English |
description |
This study examines cross-functional knowledge sharing at the interface between marketing and accounting departments within business organizations. It develops a coopetition model to examine the effects of contingent variables including cross-functional competition and organizational innovativeness on the coordination–sharing–performance (C–S–P) link. The results obtained from a survey of 178 large firms in Vietnam demonstrate that except formalization all coordination mechanisms including lateral relations, informal networking, and shared visions have positive influences on the knowledge sharing at the interface between marketing and accounting departments. Moreover, competition between these moderates the effects of both lateral relations and informal networking on the extent of knowledge sharing between the marketing and accounting departments (MAKS). Finally, this study finds that organizational innovativeness partially mediates the MAKS–performance link, emphasizing the role of innovation in transforming knowledge to performance. |
format |
Article |
author |
Nguyen, Phong Nguyen Doan, Ngoc Que Nguyen, Dung Hai |
spellingShingle |
Nguyen, Phong Nguyen Doan, Ngoc Que Nguyen, Dung Hai Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam |
author_facet |
Nguyen, Phong Nguyen Doan, Ngoc Que Nguyen, Dung Hai |
author_sort |
Nguyen, Phong Nguyen |
title |
Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam |
title_short |
Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam |
title_full |
Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam |
title_fullStr |
Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam |
title_full_unstemmed |
Knowledge Sharing between Marketing and Accounting from a Coopetitive Perspective: Empirical Evidence from Vietnam |
title_sort |
knowledge sharing between marketing and accounting from a coopetitive perspective: empirical evidence from vietnam |
publisher |
University of Economics Ho Chi Minh City |
publishDate |
2023 |
url |
http://jabes.ueh.edu.vn/Home/SearchArticle?article_Id=7627dc38-8bea-41c7-9da5-5e6d6a8abf4d http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/115509 |
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1765278171507195904 |