Factors affecting mobile shopping: a Vietnamese perspective

Purpose Mobile shopping is the current trend for firms to conduct business, having great advantages over electronic shopping as well as traditional shopping. The purpose of this paper is to discuss not only the driving forces of mobile shopping behaviors from the theory of reasoned act...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلفون الرئيسيون: Phong, Nguyen Dong, Khoi, Nguyen Huu, Nhat-Hanh, Le Angelina
التنسيق: مقال
اللغة:English
منشور في: University of Economics Ho Chi Minh City 2023
الوصول للمادة أونلاين:https://www.emerald.com/insight/content/doi/10.1108/JABES-05-2018-0012/full/html
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/115524
الوسوم: إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt