Search Engine Optimization for Dummies
This book demystifies the world of search engines. You find out what you need to do to give your site the best possible chance to rank well in the search engines. In this book, I show you how to Make sure that you’re using the right keywords in your Web pages. Create pages that search engin...
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Tác giả chính: | |
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Định dạng: | Sách |
Ngôn ngữ: | English |
Được phát hành: |
Wiley Publishing
2011
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Những chủ đề: | |
Truy cập trực tuyến: | http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/25772 |
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Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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Tóm tắt: | This book demystifies the world of search engines. You find out what you
need to do to give your site the best possible chance to rank well in the
search engines.
In this book, I show you how to
Make sure that you’re using the right keywords in your Web pages.
Create pages that search engines can read and will index in the way you
want them to.
Avoid techniques that search engines hate — things that can get your
Web site penalized (knocked down low in search engine rankings).
Build pages that give your site greater visibility in search engines.
Get search engines and directories to include your site in their indexes
and lists.Encourage other Web sites to link to yours.
Keep track of how well your site is doing.
Use pay-per-click advertising and shopping directories.
And plenty more! |
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