Analyzing Social Media Networks with NodeXL

Businesses, entrepreneurs, individuals, and government agencies alike are looking to social network analysis (SNA) tools for insight into trends, connections, and fluctuations in social media. Microsoft's NodeXL is a free, open-source SNA plug-in for use with Excel. It provides instant graphica...

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Những tác giả chính: Hansen, Derek, Shneiderman, Ben, Smith, Marc A.
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Elsevier 2011
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Truy cập trực tuyến:http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/25986
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spelling oai:scholar.dlu.edu.vn:DLU123456789-259862011-09-23T02:05:32Z Analyzing Social Media Networks with NodeXL Hansen, Derek Shneiderman, Ben Smith, Marc A. Tin học Businesses, entrepreneurs, individuals, and government agencies alike are looking to social network analysis (SNA) tools for insight into trends, connections, and fluctuations in social media. Microsoft's NodeXL is a free, open-source SNA plug-in for use with Excel. It provides instant graphical representation of relationships of complex networked data. But it goes further than other SNA tools -- NodeXL was developed by a multidisciplinary team of experts that bring together information studies, computer science, sociology, human-computer interaction, and over 20 years of visual analytic theory and information visualization into a simple tool anyone can use. This makes NodeXL of interest not only to end-users but also to researchers and students studying visual and network analytics and their application in the real world. In Analyzing Social Media Networks with NodeXL, members of the NodeXL development team up to provide readers with a thorough and practical guide for using the tool while also explaining the development behind each feature. Blending the theoretical with the practical, this book applies specific SNA instructions directly to NodeXL, but the theory behind the implementation can be applied to any SNA. To learn more about Analyzing Social Media Networks and NodeXL, visit the companion site at www.mkp.com/nodexl *Walks you through NodeXL, while explaining the theory and development behind each step, providing takeaways that can apply to any SNA *Demonstrates how visual analytics research can be applied to SNA tools for the mass market *Includes case studies from researchers who use NodeXL on popular networks like email, Facebook, Twitter, and wikis 2011-09-23T02:05:32Z 2011-09-23T02:05:32Z 2011 Book 978-0-12-382229-1 http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/25986 en application/rar Elsevier
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Tin học
spellingShingle Tin học
Hansen, Derek
Shneiderman, Ben
Smith, Marc A.
Analyzing Social Media Networks with NodeXL
description Businesses, entrepreneurs, individuals, and government agencies alike are looking to social network analysis (SNA) tools for insight into trends, connections, and fluctuations in social media. Microsoft's NodeXL is a free, open-source SNA plug-in for use with Excel. It provides instant graphical representation of relationships of complex networked data. But it goes further than other SNA tools -- NodeXL was developed by a multidisciplinary team of experts that bring together information studies, computer science, sociology, human-computer interaction, and over 20 years of visual analytic theory and information visualization into a simple tool anyone can use. This makes NodeXL of interest not only to end-users but also to researchers and students studying visual and network analytics and their application in the real world. In Analyzing Social Media Networks with NodeXL, members of the NodeXL development team up to provide readers with a thorough and practical guide for using the tool while also explaining the development behind each feature. Blending the theoretical with the practical, this book applies specific SNA instructions directly to NodeXL, but the theory behind the implementation can be applied to any SNA. To learn more about Analyzing Social Media Networks and NodeXL, visit the companion site at www.mkp.com/nodexl *Walks you through NodeXL, while explaining the theory and development behind each step, providing takeaways that can apply to any SNA *Demonstrates how visual analytics research can be applied to SNA tools for the mass market *Includes case studies from researchers who use NodeXL on popular networks like email, Facebook, Twitter, and wikis
format Book
author Hansen, Derek
Shneiderman, Ben
Smith, Marc A.
author_facet Hansen, Derek
Shneiderman, Ben
Smith, Marc A.
author_sort Hansen, Derek
title Analyzing Social Media Networks with NodeXL
title_short Analyzing Social Media Networks with NodeXL
title_full Analyzing Social Media Networks with NodeXL
title_fullStr Analyzing Social Media Networks with NodeXL
title_full_unstemmed Analyzing Social Media Networks with NodeXL
title_sort analyzing social media networks with nodexl
publisher Elsevier
publishDate 2011
url http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/25986
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