Business Modeling
This book is about business models. What is a business model? A business model is a model of a business—a simple representation of the complex reality of a particular organization. Business models are useful for understanding how a business is organized, who interacts with whom, what goals and st...
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| Auteurs principaux: | , |
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| Format: | Livre |
| Langue: | English |
| Publié: |
Elsevier
2011
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| Sujets: | |
| Accès en ligne: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/25997 |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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| Résumé: | This book is about business models. What is a business model? A business model
is a model of a business—a simple representation of the complex reality of a particular
organization. Business models are useful for understanding how a business
is organized, who interacts with whom, what goals and strategies are being pursued,
what work the business performs, and how it performs that work. We create
business models to realize these understandings. We also create business
models to communicate these understanding to others. Business models are often
graphical, making the communication easier and more natural. |
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