The Business of Media Distribution

Written by the insider who headed sales for Lucasfilm across distribution markets and managed the release of Star Wars Episode III, this is the first book to show how all related media distribution markets, including television, video and online, work together and independently to finance and maximi...

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Bibliographic Details
Main Author: Ulin, Jeff
Format: Book
Language:English
Published: Elsevier 2011
Subjects:
Online Access:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/26070
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Institutions: Thư viện Trường Đại học Đà Lạt