Electronic Commerce, Ninth Edition
E-commerce continues to have a dramatic impact on virtually every aspect of business. And following the Global Economic Crisis, its role is even more critical. Packed with the most cutting-edge coverage available, ELECTRONIC COMMERCE, 9e equips students with a solid understanding of the dynamics of...
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Course Technology
2012
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oai:scholar.dlu.edu.vn:DLU123456789-299252012-03-03T07:33:11Z Electronic Commerce, Ninth Edition Schneider, Gary P. Economics E-commerce continues to have a dramatic impact on virtually every aspect of business. And following the Global Economic Crisis, its role is even more critical. Packed with the most cutting-edge coverage available, ELECTRONIC COMMERCE, 9e equips students with a solid understanding of the dynamics of this fast-paced industry. It delivers comprehensive coverage of emerging online technologies and trends and their influence on the electronic commerce marketplace. By detailing how the landscape of online commerce is evolving, this market-leading text reflects changes in the economy and how business and society are responding to those changes. Balancing technological issues with the strategic business aspects of successful e-commerce, the new edition includes expanded coverage of international issues, social networking, mobile commerce, Web 2.0 technologies, and updates on spam, phishing, and identity theft. 2012-02-21T07:27:35Z 2012-02-21T07:27:35Z 2011 Book 9780538469241 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/29925 en application/pdf Course Technology |
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Thư viện Trường Đại học Đà Lạt |
collection |
Thư viện số |
language |
English |
topic |
Economics |
spellingShingle |
Economics Schneider, Gary P. Electronic Commerce, Ninth Edition |
description |
E-commerce continues to have a dramatic impact on virtually every aspect of business. And following the Global Economic Crisis, its role is even more critical. Packed with the most cutting-edge coverage available, ELECTRONIC COMMERCE, 9e equips students with a solid understanding of the dynamics of this fast-paced industry. It delivers comprehensive coverage of emerging online technologies and trends and their influence on the electronic commerce marketplace. By detailing how the landscape of online commerce is evolving, this market-leading text reflects changes in the economy and how business and society are responding to those changes. Balancing technological issues with the strategic business aspects of successful e-commerce, the new edition includes expanded coverage of international issues, social networking, mobile commerce, Web 2.0 technologies, and updates on spam, phishing, and identity theft. |
format |
Book |
author |
Schneider, Gary P. |
author_facet |
Schneider, Gary P. |
author_sort |
Schneider, Gary P. |
title |
Electronic Commerce, Ninth Edition |
title_short |
Electronic Commerce, Ninth Edition |
title_full |
Electronic Commerce, Ninth Edition |
title_fullStr |
Electronic Commerce, Ninth Edition |
title_full_unstemmed |
Electronic Commerce, Ninth Edition |
title_sort |
electronic commerce, ninth edition |
publisher |
Course Technology |
publishDate |
2012 |
url |
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/29925 |
_version_ |
1819802276894605312 |