Managing Your Intellectual Property Assets
We now live in a world in which intellectual property is very important, accounting for a large portion of the value provided by many companies. Unfortunately most managers and entrepreneurs do not understand how to manage their companies’ intellectual property. This book looks at why patents, t...
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| Định dạng: | Sách |
| Ngôn ngữ: | English |
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Business Expert
2012
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| Truy cập trực tuyến: | http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/31097 |
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oai:scholar.dlu.edu.vn:DLU123456789-310972014-01-19T08:33:15Z Managing Your Intellectual Property Assets Shane, Scott Copyrights Intellectual property Trademarks Trade secrets We now live in a world in which intellectual property is very important, accounting for a large portion of the value provided by many companies. Unfortunately most managers and entrepreneurs do not understand how to manage their companies’ intellectual property. This book looks at why patents, trade secrets, trademarks, and copyrights are important; what they do; and how to use them to generate competitive advantage and profi t for your company. 2012-06-20T08:17:23Z 2012-06-20T08:17:23Z 2008 Book http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/31097 en application/pdf Business Expert |
| institution |
Thư viện Trường Đại học Đà Lạt |
| collection |
Thư viện số |
| language |
English |
| topic |
Copyrights Intellectual property Trademarks Trade secrets |
| spellingShingle |
Copyrights Intellectual property Trademarks Trade secrets Shane, Scott Managing Your Intellectual Property Assets |
| description |
We now live in a world in which intellectual property is very important,
accounting for a large portion of the value provided by many companies.
Unfortunately most managers and entrepreneurs do not understand how
to manage their companies’ intellectual property. This book looks at why
patents, trade secrets, trademarks, and copyrights are important; what
they do; and how to use them to generate competitive advantage and
profi t for your company. |
| format |
Book |
| author |
Shane, Scott |
| author_facet |
Shane, Scott |
| author_sort |
Shane, Scott |
| title |
Managing Your Intellectual Property Assets |
| title_short |
Managing Your Intellectual Property Assets |
| title_full |
Managing Your Intellectual Property Assets |
| title_fullStr |
Managing Your Intellectual Property Assets |
| title_full_unstemmed |
Managing Your Intellectual Property Assets |
| title_sort |
managing your intellectual property assets |
| publisher |
Business Expert |
| publishDate |
2012 |
| url |
http://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/31097 |
| _version_ |
1757655534807285760 |