Sales management control strategies in banking : strategic fit and performance impact

Florian Mueller empirically investigates how retail, private, and corporate banking institutions need to set up their sales management control strategy in accordance to their specific environment, business strategy, and organizational characteristics in order to increase performance.

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書目詳細資料
主要作者: Mueller, Florian
格式: 圖書
語言:English
出版: Betriebswirtschaftlicher Verlag Gabler 2015
主題:
在線閱讀:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41316
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